Amazing Facts about Mobile Marketing:

• Twenty five percent of the UK population use only mobile devices to access the Internet. (Source: GoMoNews.com)
•  There are 6.8 billion people on the planet at present. 4 billion own mobile phones. (But only 3.5 million use a toothbrush. Oy!) Source: 60SecondMarketer.com.
•  9 out of 10 mobile searches lead to action. More than 50 percent lead to sales. (Source: SearchEngineLand)
•  70 percent of mobile searches lead to action within one hour. (It takes a full month for the same percentage of desktop users to catch up.) (Source: MobileMarketer.com)
• 73 percent of smartphone users say they used the mobile web to make a purchase instead of using an app. (Source: JumpTap.com)
• In 2013, mobile phones have overtaken PCs as the most common web access devices worldwide. (Source: Gartner.com)
•  The average mobile campaign significantly outpaces online in ad awareness. (Source: DynamicLogic.com)
• 16 percent of smartphone users have made a purchase because of a marketing message they received on a phone.
• Mobile marketing is accessible to all general population and age. Therefore, it is more effective and cheaper option than TV advertising. You can miss advert on TV  but not a text message
• People don’t use mobile phones only for making calls now
• The term ‘smart phone’ is outdated for the latest technology as they are more like ‘portable communications and entertainment devices
• Technology advances so rapidly and with the convenience and with the wide range of options that mobile marketing allows people to do now! It’s very impressive
• Mobile has been becoming the preference of every individual after food and clothing.
• Mobile has changed the market to a greater extent.
• People get all the updates and hot deals on their mobiles only
• People prefer to sell and buy things online by using mobile apps.
• Smart phone has become the easiest way to reach your target customers.

Surprised?